HUMAN-CENTERED AI

AI opens 
possibilities. 

Your choices 
shape our futures.

Trusted by leaders at

MAKING HIGH-STAKES AI DECISIONS

See further before
you move faster

Technology doesn’t decide which possible futures we build. People do.

We help organizations look beyond the immediate pressure to “do something with AI” and create space to consider what those choices could set in motion — for your customers, employees, partners, business, and the broader world.

Consequence Scanning helps teams explore intended and unintended consequences, both positive and negative, before decisions become embedded in products, services, experiences, and operations.

We guide leaders and teams through the process to uncover blind spots, examine tradeoffs, identify safeguards, and make more informed choices about what to build — and what to leave on the whiteboard.

Consequence scanning matrix: Mitigate, Deliver, Anticipate and Amplify, mapped across intended and unintended, negative and positive consequences
NAVIGATING RAPID CHANGE

AI moves fast.
Your organization needs more than one speed.

AI isn’t waiting for your governance committee to find time on the calendar. But that doesn’t mean every part of your organization can (or should) move at AI speed.

Our Human Experience Pace Layers model shows where to move quickly, where to evolve deliberately, and where to hold steady — so you can embrace what’s possible without losing sight of what matters.

Human Experience Pace Layers: what we build and learn are experimental; what we aim for and how we gauge success are directional; how we make decisions and what we value are stabilizing
  • Experimental layers

    What you build
    what you learn

    Build, test, learn, repeat. With AI, teams can move from prototype to pilot to insight in days instead of months — learning what works before making bigger bets.

  • Directional layers

    What you aim for
    how you gauge success

    What you learn informs where you’re headed and how you define success. Goals and measures should evolve deliberately, keeping experimentation focused on the outcomes you want.

  • Stabilizing layers

    How you make decisions
    what you value

    The foundations that guide decisions and behavior should change slowly and intentionally. They provide the stability to experiment without throwing the organization off course.

AI KEYNOTES & WEBINARS

Change how people
think about AI

Keynotes and custom webinars help your audiences see beyond the latest AI tools and headlines. We explore what AI is really changing, what remains fundamentally human, and how today’s decisions shape our tomorrows.

  1. How to Build Futures We Actually Want to Live In

    Imagine this. You’re not sitting in the executive conference room asking, “How many roles can we automate?” Instead you’re asking, “How do we invest in our team so they become the most valuable people in any room they walk into?”

  2. How to Find the AI Your Customers Are Waiting For

    Imagine this. You’re not sitting in the executive conference room asking, “How many roles can we automate?” Instead you’re asking, “How do we invest in our team so they become the most valuable people in any room they walk into?”

  3. From Supercharged Productivity to Human Superpowers

    Imagine this. You’re not sitting in the executive conference room asking, “How many roles can we automate?” Instead you’re asking, “How do we invest in our team so they become the most valuable people in any room they walk into?”

AI Training

Build the capability to
create AI-driven products,
services, and experiences

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AI Concept Development

  • AI
  • Full Course

Select high-value, low-risk AI initiatives with our proven methodology for AI project development...

Explore full course

Starts at $395

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AI Concept Ideation

  • AI
  • Skill Builder

Build the skills to generate, assess, and refine AI concepts that align with your business goals and deliver tangible value.

Explore skill

Starts at $149

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AI Potential Harms and Consequence Scanning

  • AI
  • Skill Builder

Identify errors, spot harm patterns, and apply a practical framework to predict — and prevent — negative outcomes before they happen.

Explore skill

Starts at $129

BLOGS

Our Latest Insights

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Insights3
Artificial intelligence

Zombies. Good in a Movie. Bad for Partner Lifecycle Management.

Insights3
Artificial intelligence

Zombies. Good in a Movie. Bad for Partner Lifecycle Management.

Insights3
Artificial intelligence

Zombies. Good in a Movie. Bad for Partner Lifecycle Management.

FAQ’s

Curious? 

Then you'll fit right in.

Customer experience is your customers’ thoughts, emotions and perceptions about every interaction they have with you. Not your brand promise and not your NPS score — what’s actually in their heads, which is what makes it designable.

Customer experience is your customers’ thoughts, emotions and perceptions about every interaction they have with you. Not your brand promise and not your NPS score — what’s actually in their heads, which is what makes it designable.

Customer experience is your customers’ thoughts, emotions and perceptions about every interaction they have with you. Not your brand promise and not your NPS score — what’s actually in their heads, which is what makes it designable.

Customer experience is your customers’ thoughts, emotions and perceptions about every interaction they have with you. Not your brand promise and not your NPS score — what’s actually in their heads, which is what makes it designable.

Because growth breaks at the seam between them. Once partners are involved, roughly 75% of enterprise customer touchpoints sit outside your direct control, so fixing one side while ignoring the other caps what you actually gain.

Customer experience is your customers’ thoughts, emotions and perceptions about every interaction they have with you. Not your brand promise and not your NPS score — what’s actually in their heads, which is what makes it designable.

Customer experience is your customers’ thoughts, emotions and perceptions about every interaction they have with you. Not your brand promise and not your NPS score — what’s actually in their heads, which is what makes it designable.
CONTACT US

You're here to make experiences better.

Tell us about your customers and your business goals — and we'll tell you how we can help.

We’re great at

  • Clearing the path for customers to buy, find value, and stay for the long haul.
  • Designing experiences that build loyalty and drive revenue.
  • Building your team's CX capabilities with training that change how they work.
  • Inspiring your audience with ideas they'll still be talking about after the coffee wears off.